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7th grade · English Language Arts · Unit 12 of 13

Framing the Message

Framing, loaded words and sponsored posts

What your child practices

Children look at how headlines, graphs, camera angles, loaded words and sponsored posts shape a message, and how a reader's community and feelings affect their reaction.

California Content Standards learning standard: RI.7.6; SL.7.2 · how headlines, images and word choice frame a message

Sample questions

A taste of this unit. In the app, questions change every time and get easier or harder to match your child.

  1. Question 1

    Why do news sites put the most important facts at the top of a story?

    • to hide them
    • it is random
    • readers may not read the whole story
    • to make the story longer

  2. Question 2

    What is the purpose of a movie trailer?

    • to persuade people to watch the movie
    • to tell the whole plot
    • to list the crew
    • to review the movie fairly

  3. Question 3

    Why do apps and sites show you more posts like the ones you already liked?

    • to save battery
    • by accident
    • to teach you new ideas only
    • to keep you watching longer

  4. Question 4

    Which is a technique used in video to make a person seem powerful?

    • silent background
    • blurry focus
    • filming from a low angle
    • tiny text

  5. Question 5

    What is the goal of a political campaign ad?

    • to sell toys
    • to persuade people to vote for a candidate or idea
    • to report sports
    • to teach grammar

  6. Question 6

    A photo is cropped to remove a crowd behind a speaker. How might that change the message?

    • it might make the event look smaller or larger than it was
    • it makes the photo primary
    • it changes nothing
    • it adds facts

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