Grade 5 · English Language Arts · Unit 10 of 10
Media Smarts
See through persuasive ads
What your child practises
Spotting the tricks ads use, telling facts from opinions, and asking smart questions about who made a message and why.
Saskatchewan Curriculum outcome: CR5.2 · persuasive techniques in visual and media texts
Sample questions
A taste of this unit. In the app, questions change every time and get easier or harder to match your child.
Question 1
Which technique makes claims so big they can't be true?
- exaggeration
- testimonial
- emotional appeal
- repetition
Show answer
exaggeration
Hint: Exaggeration makes claims so big they can't possibly be true.
Question 2
Which persuasive technique does this ad use?
All your friends already have light-up sneakers. Get yours today!
- repetition
- exaggeration
- testimonial
- bandwagon
Show answer
bandwagon
Hint: Bandwagon says everyone is doing it, so you should join in too.
Question 3
Which persuasive technique does this ad use?
Fresh, fresh, fresh! Our bread is always fresh!
- repetition
- bandwagon
- emotional appeal
- testimonial
Show answer
repetition
Hint: Repetition says the same word or slogan again and again so you'll remember it.
Question 4
An ad shows kids laughing as they play a new video game. It plays during a cartoon show. Who is the target audience?
- kids
- business owners
- grandparents
- farmers
Show answer
kids
Hint: Who watches cartoon shows, and who is shown having fun in the ad?
Question 5
Which statement from an ad is a fact that could be checked?
- This jacket looks amazing on everyone.
- This is the coolest bike ever.
- This is the best book of the year.
- The game is for ages 8 and up.
Show answer
The game is for ages 8 and up.
Hint: A fact can be measured, counted or checked. Words like best, coolest and amazing usually signal an opinion.
Question 6
Sort these ad statements into facts and opinions.
Sort into: 📏 Fact · 💬 Opinion
- 🎲The game is for ages 8 and up.
- 📖The book has 240 pages.
- 🧥This jacket comes in three colours.
- 🧥This jacket looks amazing on everyone.
- 🥣Our cereal tastes better than any other.
- 📖This is the best book of the year.
Show answer
📏 Fact: The game is for ages 8 and up., The book has 240 pages., This jacket comes in three colours. · 💬 Opinion: This jacket looks amazing on everyone., Our cereal tastes better than any other., This is the best book of the year.
Hint: A fact can be checked or measured. An opinion is what someone thinks or feels.