2nd grade · English Language Arts · Unit 12 of 14
Media Detectives
Purposes, parts and who made it
What your child practices
Children compare ads, signs, posters, books and videos, tell what each one is for, notice the choices their makers made, and pick good sources for a research question.
Texas Essential Knowledge and Skills (TEKS) teks student expectation: 2.10(A); 2.13(C) · gathering information and naming what a text or message is for
How we explain it
Children can open this short lesson before they practice.
- Every message has a purpose: to sell, to teach, to tell news or to entertain.
- Videos use pictures, words and music to show feelings.
- People can feel differently about the same message, and that's okay.
Example: How are a toy ad and a book about bears different? The ad wants you to buy the toy. The book teaches you about bears. Answer: the ad wants to sell; the book teaches
Media Detectives in Texas
In the Texas Essential Knowledge and Skills (TEKS), this is unit 12 of 14 in 2nd grade English Language Arts, after Asking Questions and Finding Facts and before Silent Letters & Short Forms.
Gradelings describes a child's practice on this unit as Beginning, Approaching, Meeting or Exceeding (Four practice steps). That reflects practice, not a report-card mark: the teacher decides the mark.
- 2nd grade guide for Texas parents
- Printable 2nd grade English Language Arts sheet
- Texas report cards explained
Source: Texas Education Agency (TEA)
Sample questions
A taste of this unit. In the app, questions change every time and get easier or harder to match your child.
Question 1
Why might an ad show a famous athlete?
- to warn about rain
- to tell a story about frogs
- so you trust the product
- to teach a sport
so you trust the product
Hint: Ads use people we like.
Question 2
A poster says “Join the reading club!” What is its purpose?
- to show the weather
- to tell a scary story
- to get kids to join
- to sell shoes
to get kids to join
Hint: Think about what the poster asks you to do.
Question 3
Which choice did the maker of a poster make?
- what the weather is
- which picture to put on it
- who reads it
- what day it is
which picture to put on it
Hint: Makers choose words, pictures and colors.
Question 4
Where can you find answers about your town's history?
- a toy store ad
- the town library
- a cartoon
- a cereal box
the town library
Hint: A library has books and helpers.
Question 5
A movie poster shows a dark sky and a scared face. What kind of movie is it?
- a spooky movie
- a cooking show
- a sale on shoes
- a math lesson
a spooky movie
Hint: Pictures give clues about the message.
Question 6
An online video says something that seems untrue. What should you do?
- copy it
- believe it
- check with a grown-up or a good book
- share it right away
check with a grown-up or a good book
Hint: Check before you believe or share.